News - News from SAB

Frieda Dehrmann Lr

Meet the women behind SAB’s beer

Besides being remarkable women who have both worked at South African Breweries (SAB) for almost 20 years, Frieda Dehrmann and Lauren Steytler have at least one thing in common: they love everything about beer. To celebrate Women’s Day, the SAB World of Beer asked them a few questions about their careers and their love for what they do.
World Of Beer Felicia

New manager for SAB World of Beer

Felicia Mokoena was completely new to the tourism industry when she started working as a tour guide at the SAB World of Beer in 1999. Now, 18 years, six job titles, three children and a lot of perseverance later, she has been appointed as the tourist attraction's new manager.
Sab Kick Start Ignite 2016

SAB KickStart Ignite connects young entrepreneurs to the world

Beer lovers all over Gauteng take note: very soon you will be able to find your way to the SAB World of Beer from anywhere in Gauteng using the Connect Me app created by Khulekani Mncube. Mncube was a finalist in the class of 2016 of the South African Breweries (SAB) youth entrepreneurship programme, SAB KickStart Ignite.