News and Events
Felicia Mokoena was completely new to the tourism industry when she started working as a tour guide at the SAB World of Beer in 1999. Now, 18 years, six job titles, three children and a lot of perseverance later, she has been appointed as the tourist attraction's new manager.
The SAB World of Beer hosted Africa’s first Hack the World hackathon this weekend, bringing together about 100 innovators to develop apps and other technological solutions that will encourage responsible drinking and improve road safety.
Intrepid English voyager Captain James Cook is credited with first bringing the makings of beer to Australia aboard the Endeavour. Legend has it that when freshwater supplies stored on the ship deteriorated, the crew would turn it into beer, successfully killing any bacteria during the fermentation process.